Birla Opus Paints — by Aditya Birla Group — is expanding its dealership network across India. Join us and build a profitable, future-ready business.
Birla Opus Paints, launched on 22 February 2024 by Grasim Industries Ltd (Aditya Birla Group), is disrupting India’s decorative paints industry with world-class innovation, strong painter economics, and an ambitious distribution network.
With a world-class laboratory employing 120 scientists, Birla Opus has introduced innovations like splatter-resistant paints and painter-friendly schemes such as 1 litre of white paint free for every 10 litres consumed.
Premium interior and exterior paints with splatter-resistant technology and superior coverage for Indian homes.
Complete range of hand, surface, and space sanitizers and disinfectants under the Viroprotek brand.
Professional sanitization service ensuring hygiene and safety for homes, offices, and commercial spaces.
Furniture, furnishings, and lighting products under three brands — Nilaya, Royale, and Ador.
Exclusive end-to-end personalized interior design service with professional execution to create dream homes.
Certified painting service that ensures quality, hygiene, and safety during every painting project.
Two proven formats, both with strong returns and company support.
Fill out the online application form through the official Birla Opus Paints dealership portal. All processes are fully online since 2024.
Once your application is shortlisted, the company will send you documents and schedule a telephonic interview to assess your candidature.
If the telephonic interview is positive, you must send your documents along with a photo of your proposed store location for verification.
After document and location verification, pay the form charge (₹49,999 for Distributorship / ₹24,999 for Dealership — both fully refundable).
The company sends you the official form. After submission, you pay the Security Money (refundable with bank interest).
Within 5–7 working days, company employees visit your site for the final agreement and all paperwork. Your dealership is officially activated!
Birla Opus Paints provides on-ground field assistance during store setup so your launch is smooth and professional.
All systems and solutions incorporated within Birla Opus Paints are installed and configured when opening your dealership.
Benefit from Birla Opus’s national campaigns, brand equity, and marketing materials to attract customers to your store.
Expert guidance on financial planning, inventory management, and maximizing your profit margin from day one.
Dealership owners receive direct expert guidance from Birla Opus Paints head offices throughout their journey.
Ride the wave of a brand that captured 10% market share in its first year — with solid growth expected in FY26.
Send your documents and store location photo to the company for verification.
Documents and location photo will be verified by the company before any payment.
Pay the form charge only after verification is complete.
Receive the official Distributor/Dealer form and submit it before paying Security Money.
Company employees will visit your site within 5–7 days for agreement and paperwork.